Mous is a British company specializing in the development of premium protective accessories for mobile devices. The brand has gained international recognition for its innovative impact-resistant smartphone cases, featuring its proprietary AiroShockTM
technology, which provides exceptional protection without adding unnecessary weight or bulk. Mous products are available in more than 100 countries worldwide, combining cutting-edge technology, contemporary design, and collaborations with artists and
designers to create collections in which art becomes an integral part of everyday life.
https://eu.mous.co/en-de/products/clear-phone-case-clarity-clear-victoria_radochyna_prosperity
In 2024, the British company Mous invited Ukrainian artist Victoria Radochyna to participate in the international charitable initiative Mous Collabs, created in support of The Day of the Nightingale campaign. Launched by the Ukrainian platform Solovey, the campaign marked 24 February, the anniversary of Russia's full-scale invasion of Ukraine. Its mission was to reclaim this tragic date as a symbol of hope, resilience, and international solidarity. The name Solovey (Ukrainian for nightingale) represents hope for Ukraine, while the initiative set out to raise £1 million for War Child, the international humanitarian organization dedicated to supporting children affected by armed conflit.
https://eu.mous.co/en-de/products/clear-phone-case-clarity-clear-victoria_radochyna_prosperity
As part of this campaign, Mous launched an exclusive collection of designer smartphone cases created in collaboration with Victoria Radochyna, featuring her original artworks inspired by the Samchykivka Art. Through this collection, Ukrainian decorative art became part of contemporary global design and was introduced to an international audience. Between 2024 and 2026, the charitable campaign generated £14,500, which was donated to War Child to support children aected by war.
For Victoria Radochyna, this collaboration was not only an important international creative milestone but also an opportunity to use Ukrainian art as a tool for humanitarian support. The project demonstrated that Samchykivka Art can do more than preserve
cultural heritage - it can also contribute to addressing global humanitarian challenges by bringing together art, design, and philanthropy in pursuit of a shared purpose.
